Université Côte d'azur

ECUE Venture creation / entrepreneurship

Code de l'ECUE : IMEVENT

Ce cours appartient à UE Stratégie internationale (3 ECTS) qui contient 3 ECUE
EUR ELMI
Sciences économiques
Campus Saint Jean d'Angély
Master 2
Semestre impair
Anglais

PRESENTATION

  

Responsable(s) du cours

Présentiel

  • 15h de cours magistral

PREREQUIS

Pas de prérequis

OBJECTIFS

A la fin de ce cours, je devrais être capable de...
  • Think differently – The Entrepreneurial Mindset
  • Begin to think and act like habitual entrepreneurs
  • know which entrepreneurship you are ... Entre or Intra ?
  • Expose to high performing teams
  • Expose to strategy and competitive advantage
  • Create early aspects of a viable plan whether internal or external

CONTENU

  • - My Background

    - Outline and timeline of companies started – timeline importance.

    - Mitech story of starting and leaving

    - Habitual entrepreneur – lots of insights and experience to share

    - Will share for two days – emails – coffees – food – after class time – in future

    - Student backgrounds

    - The Entrepreneurial Mindset – Habitual Entrepreneurs

     

    - Article Review

    - So you want to be an entrepreneur – wsj

    - Review of Entrepreneurs and Intrapreneurs

  • - Read Honda case while doing in class interviews

    - In class interviews

    - Assemble teams

    - Assemble Groups

    - Discuss Honda Case and British Cycle articles

    - Discuss Competitive advantage slides

    - Review Framing challenge and Opportunity registers

    - Start to create and put forward problem statements

    - Entrepreneurs – existing or new business initiatives

    - Intrapreneurs – innovative internal organizational ideas/initiatives

  • - Get in groups

    - Framing the Challenge

    - Create and review opportunity Registers

    - Review team Internal and External cases/initiatives

    - Go through Coaching session pages JCR for Groups

    - Group work

    - Review Post its

    - JCR feedback

  • - Strategy slides

    - Leadership slides

    - Profit position chart

    - Create Charts

    - Strategic positioning chart

    - Market position chart

    - Activity Maps

    - Review

    - Close out survey

Accéder au Syllabus complet (Authentification requise)
Important
Ce syllabus n’a aucune valeur contractuelle. Son contenu est susceptible d’évoluer en cours d’année : soyez attentifs aux dernières modifications.